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Privacy Policy

Last updated: 22/01/2025

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Introduction

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Accelerating Commercial Excellence LLP ("we," "us," or "our") operates www.theacegroup.co.uk (the "Service"). This page informs you of our policies regarding collecting, using, and disclosing personal data when you use our Service and the choices you have associated with that data.

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Information Collection and Use

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We collect various types of information to provide and improve our Service.

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Types of Data Collected

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  • Personal Data: While using our Service, we may ask you to provide us with certain personally identifiable information that can be used to contact or identify you ("Personal Data"). Personally identifiable information may include, but is not limited to, your email address, name, phone number, address, and cookies and usage data.

  • Usage Data: We may also collect information on how the Service is accessed and used ("Usage Data"). This Usage Data may include information such as your computer's Internet Protocol (IP) address, browser type, browser version, the pages of our Service that you visit, the time and date of your visit, the time spent on those pages, unique device identifiers, and other diagnostic data.

  • Tracking & Cookies Data: We use cookies and similar tracking technologies to track the activity of our service and hold certain information. Cookies are files with a small amount of data that may include an anonymous, unique identifier. Cookies are sent to your browser from a website and stored on your device. Tracking technologies also used are beacons, tags, and scripts to collect and track information and to improve and analyze our Service.

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Use of Data

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Accelerating Commercial Excellence LLP uses the collected data for various purposes:

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  • To provide and maintain the Service

  • To notify you about changes to our Service

  • To allow you to participate in interactive features of our Service when you choose to do so

  • To provide customer support

  • To gather analysis or valuable information so that we can improve our Service

  • To monitor the usage of the Service

  • To detect, prevent, and address technical issues

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Transfer of Data

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Your information, including Personal Data, may be transferred to—and maintained on—computers outside your location, province, country, or other governmental jurisdiction where the data protection laws may differ from those of your jurisdiction.

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Disclosure of Data

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Accelerating Commercial Excellence LLP may disclose your Personal Data in the good faith belief that such action is necessary to:

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  • Comply with a legal obligation

  • Protect and defend the rights or property of [Your Company Name]

  • Prevent or investigate possible wrongdoing in connection with the Service

  • Protect the personal safety of users of the Service or the public

  • Protect against legal liability

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How We Use and Share Information

 

Personal Information

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Except as otherwise stated in this Privacy Policy, we do not sell, trade, rent, or otherwise share your Personal Information with third parties for marketing purposes without your consent. We share personal information with vendors performing services for the company, such as the servers for our email communications, which provide access to the user's email address to send emails from us. Those vendors use your personal information only at our direction and following our Privacy Policy.

 

In general, the personal information you provide us is used to help us communicate with you. For example, we use personal information to contact users in response to questions, solicit feedback from users, provide technical support, and inform users about promotional offers.

 

Non-Personal Information

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In general, we use non-personal information to help us improve the service and customise the user experience. We also aggregate Non-Personal Information to track trends and analyse use patterns on the Site. This Privacy Policy does not limit our use or disclosure of Non-Personal Information, and we reserve the right to use and disclose such Non-Personal Information to our partners, advertisers and other third parties at our discretion.

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The legal purpose of the processing of personal data

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The company may process any of your personal information identified in this privacy policy where necessary for establishing, exercising, or defending legal claims in court proceedings and administrative or out-of-court procedures. The legal basis for this processing is the protection and assertion of our legal rights, your legal rights and the legal rights of others.

 

The company may also process any personal information identified in this privacy policy where necessary for obtaining or maintaining insurance coverage, managing risks, fulfilling tax obligations, or obtaining professional advice. The legal basis for this process is properly protecting our business against risks.

 

Retaining and deleting your personal information.

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The personal information we process for any purpose will be kept only as long as is necessary for the expressed purpose. We will retain your data as follows:

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  • The user’s contact information

  • User’s name

  • The name of the user’s company or employer

  • The user’s job title

  • Information contained in communication between the User and the company will be retained for a minimum period of 30 days and a maximum of 5 years.

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In some instances, we can't specify in advance the periods for which we will store your personal information. In such cases, we will determine the period of retention based on the following criteria:

 

  1. The period of retention of contact information

  2. The period of retention of billing details

  3. The retention period of information contained in communications between the user and the company will be determined based on the business terms and conditions and the contract's length. 

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YOUR DATA PROTECTION RIGHTS (GDPR and UK GDPR)

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If you are a resident of the EEA or the UK, you have the following data protection rights:

 

  • You can contact us anytime to access, correct, update, or request the deletion of your personal information.

  • In addition, you can object to processing your personal information, ask us to restrict its processing, or request its portability.

  • You can opt out of marketing communications we send you at any time. You can exercise this right by clicking the "unsubscribe" or "opt-out" link in our marketing emails. To opt out of other forms of marketing, please get in touch with us by contacting us.

  • Similarly, if we have collected and processed your personal information with your consent, then you can withdraw your consent at any time.  Withdrawing your consent will not affect the lawfulness of any processing we conducted before your withdrawal, nor will it affect the processing of your personal information conducted in reliance on lawful processing grounds other than consent.

  • You have the right to complain to a data protection authority about our collection and use of your personal information. For more information, please get in touch with your local data protection authority.
     

We respond to all requests from individuals wishing to exercise their data protection rights following applicable data protection laws.

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Security of Data

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The security of your data is important to us, but remember that no method of transmission over the Internet or method of electronic storage is 100% secure. While we strive to use commercially acceptable means to protect your Personal Data, we cannot guarantee its absolute security.

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Service Providers

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We may employ third-party companies and individuals to facilitate our Service ("Service Providers"), to provide the Service on our behalf, to perform Service-related services, or to assist us in analyzing how our Service is used. These third parties have access to your Personal Data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.

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Links to Other Sites

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We may provide links to or compatibility with other websites or applications as part of the service. However, we are not responsible for the privacy practices employed by those websites or the information or content they contain.

 

This Privacy Policy applies solely to information collected by us through the Site and the Service. Therefore, this Privacy Policy does not apply to using a third-party website accessed by selecting a link on our site or via our service. To the extent that you access or use the Service through or on another website or application, then the privacy policy of that other website or application will apply to your access or use of that site or application.

 

We encourage our users to read the privacy statements of other websites before using them.

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Children's Privacy

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Our Service does not address anyone under the age of 18 ("Children"). We do not knowingly collect personally identifiable information from anyone under the age of 18. If you are a parent or guardian and you are aware that your Child has provided us with Personal Data, please contact us. If we become aware that we have collected Personal Data from children without verification of parental consent, we take steps to remove that information from our servers.

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Changes to This Privacy Policy

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We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes. Changes to this Privacy Policy are effective when they are posted on this page.

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Contact Us

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This website is owned and operated by Accelerating Commercial Excellence LLP.

 

If you have any questions regarding this Privacy Policy or the practices of this site, please get in touch with us:

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